Brandvangelism: Love IS What Makes Subaru a Subaru
Shortly this evening, I will be leaving to drive to Oakland over Donner Pass on I-80. A snowstorm is expected and I couldn't be more excited! My Subaru handles brilliantly…
Seedy Scores Suit
A Utah corporation, Scores Holding Company, Inc. (Utah Scores), which owns a chain of strip clubs (oh, the irony) filed suit on Tuesday in the US District Court for the…
Patagonia Music – More Brilliance from my Favorite Brand
[iframe www.moe.org] Patagonia is a clothing company whose Mission Statement is: Build the best product, cause no unnecessary harm, use business to inspire and implement solutions to the environmental crisis.…
News (and Umphrey’s) on Hold?
Brand loyalty is incredibly important. It's what ensures repeat sales. More importantly, it ensures growth. Brand loyalists are likely both to make purchases and to evangelize the brands they love,…
My Favorite Brand
During the SF Music Tech opening reception this evening, my new friend Tom asked me what my favorite brand is. Oddly, I told him that I didn't know. When the conversation floated through…