Why Us?


We learn about your business and identify the most cost effective way to protect your brands.


Over 12 years of experience practicing trademark law and 5 years’ experience focusing on serving social enterprises.


We are passionate about helping other social enterprises protect their brands thereby multiplying our positive impact for the greater good.


We meet each client’s unique needs counseling individuals, nonprofit and for profit organizations to meet their goals without sacrificing protection due to cost.

From our blog

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Hello Kitty has an organic green thumb

| General, Going Green | No Comments

Hello Organic Kitty. Hello Kitty has been around pretty much my whole life. In fact, the iconic cuddly cartoon (don’t dare call her a CAT!) turned 40 years old this past summer, an occasion celebrated with Hello Kitty Con, the “first ever official Hello Kitty Convention in the world!” according to Sanrio, Hello Kitty’s parent company. Although her parents are Japanese, the HELLO KITTY trademark first was…


Kale Conquers Chicken and my Computer Karma Conquers me!

| Disputes, General | One Comment

Bo Beat the Bully!     YES!!! We can rest easy and Eat More Kale now, thanks to the tenacity of Bo Muller, who today announced that he squashed  Chick fil A like the slug it is (not that I recommend squashing slugs). I wrote about the Eat Mor Chikin v Eat More Kale trademark battle on November 28, 2011, when Chick fil A…

Go Lite Bankruptcy Sale

Is GoLite Really Gone, Along with its Trademark?

| Brands I Love, General | No Comments

 GoLite is Going Out Of Business . . . Since its founding in 1998, GoLite accomplished amazing things. The company is widely admired for sustainably manufacturing lightweight, high-performance gear. Sadly, despite being one of the most environmentally conscious companies in the world, GoLite’s recent retail expansion proved to be unsustainable for its financial bottom line. GoLite twice was given Best for the World Awards from B Lab…


Mayo? Or Mayo NOT?

| Disputes, General | One Comment

  Hellmann’s “A Brand With Eggs For Brains” Hellmann’s filed a lawsuit against Just Mayo on Halloween, claiming that Just Mayo’s egg laden label is a poor costume for a product that (proudly) bears no eggs: Legally speaking Hellmann’s may come out of this sunny side up, given that both the dictionary and — more importantly — US federal law state that mayonnaise contains eggs….